Autism is Art intends to bring awareness to creativity’s impact on the development of children on the spectrum. The campaign is long-term and designed to take advantage of digital and print advertisement, social media promotion, blogging and video creative. D.S. Artistry intends to contribute to the Autism community each year via creative pursuits.
One boy sits quietly in the corner of small classroom infatuated with the ABCs, as a crowd of children laughing and playing together beckon for his attention. He looks up, but never in their direction. Another child offers a friendly gesture, but receives no response. Jonah, the boy in the corner, obsessively arranges and rearranges his toy letters over and over and over again. Few things call Jonah to escape the self-imposed confines of his corner. One strike of a piano key, Jonah comes running. One mention of paint, Jonah grabs a brush. One act resembling Jonah’s favorite character, in his case SpongeBob or Dora, earns his attention.
Jonah represents, the now, 1 in 54 school children with Autism.
A year ago D.S. Artistry Productions set out to prove Art’s importance to the Autism community. During the process producer Derrick Small learned many insightful tips about coping and growing with Autism.
Autism is Art will serve as Art-Is-Umm’s public relations campaign to create awareness, brand ambassadors and generate contributions. Art-Is-Umm’s LLC is a subsidiary of D. S. Artistry Productions LLC that intends to house documentary Art-Is-Umm: The Way To Heal and Autism community efforts that result from the documentary’s potential success.
The Autism is Art campaign is intended to repel the negative images often attributed to Autism. The effort is two-fold. The campaign’s primary purpose is to bring about awareness and community backing for the documentary. Additionally, the campaign serves as Art-Is-Umm’s continued push to revitalize the perceptions of children and adults who struggle with Autism Spectrum Disorder.