Resourceful | Composed | Self-Starter

team_image
Public Relations and Multimedia Content Producer

Derrick Small

STATEMENT

 

I am an artistic business person or a business person with a passion for creating, whichever you prefer. The professional environment benefits more from a mind that understands the need for logic and creativity. I believe public relations and content creation go together.

My philosophy defines the Aesthetic Warrior. I am a juxtaposition. I blend elegance, simplicity and style with courage, athleticism and tenacity.

PR | Multimedia Content

Let's Talk

D.S. Artistry Productions

Public Relations and Content Producer

  • Managed 20+ film and multimedia projects.
  • Negotiated 30+ service, freelance, hiring, equipment and licensing contracts.
  • Managed cross-functional production teams of 20+ and produced multimedia content for 10+ websites.
  • Designed Marketing and Promotional materials to support strategic Internet campaigns.
  • Created public relations and social media strategies, and talking points for press releases and media interviews.

US Marines

Marketing and Public Affairs Chief

  • Initiated over 50 relationships with Major and Local Media outlets in the New England area.
  • Increased lead generating events by 200% by networking with media and civic organizations.
  • Obtained 2,000 qualified contracts from strategic ad placement online.
  • Developed strategic marketing plans that contributed 62,025 leads to the Direct Mail program.
  • Provided public relations and communications guidance to senior leaders.
  • Managed 60k budget for marketing and advertising.
  • Negotiated 20+ cost savings deal for advertising and merchandising contracts.

Community Relations and Media Chief

  • Presented 120+ briefs to Media, VIPs, Non-profits and educators.
  • Directed and organized 200+ public relations and community outreach events.
  • Provided Media Guidance and Talking Points to senior leaders.
  • Supervised a team of 15+ and wrote and edited news stories.
  • Directed over 100+ media visits and presentations.
  • Responded to 100+ media queries.

Photojournalist/Broadcast Field Reporter

  • Wrote and edited about 3 news stories weekly.
  • Presented briefs to 40+ Civic organizations, students and VIPs.
  • Supervised a team of 10+ photojournalist.

DCMA

Contract Manager

  • Responsible for managing over $100M in defense contracts.
  • Administer Contract Modifications.
  • Oversee 500+ contracts.
  • Opened lines of communication with 3 non-compliant contractors.

PRIMARY SKILLS:

Content Development (Video/Audio)
Web Design (WordPress)
Event Coordination
Media Buying
Project Management
Production Supervision
Contract Negotiations
Content Development
Press Releases
Social Media Management

SOFTWARE:

Adobe Master Collection Suite (Premiere, Photoshop, Encore, Dreamweaver, Audition and Encoder)
WordPress
Hootsuite
Microsoft Office Suite
Final Cut Pro
Pro Tools
Logic Pro
Propellerhead Reason
Keynote, Numbers
DSLR Cameras Canon 5D, 7D, 60D, T4i
Professional Camcorders Canon GL1/GL2, Panasonic AG-HPX170PJ)

EDUCATION

Master of Fine Art in Media Arts

Media Production/Management
Long Island University

Master of Arts in Public Relations

Analytics/Strategy/Research
Full Sail University

CERTIFICATIONS:

Marketing and Public Affairs, Marine Recruiting
Joint Public Affairs Supervisors, Defense Information School
Video Concepts and News Gathering, Defense Information School
Information and Photojournalism, Defense Information School

AWARDS:

Official Selection of the 2014 Big Mini DV Festival
Official Selection of the 2014 Golden Door International Film Festival
Award of Merit – Accolades Global Film Competition
U.S. Marine Corps Division of Public Affairs Merit Awards

How may I help you?